Chanel SP 12 Campaign show featured a runway that took the front row fashionistas and transplanted them to floor seats game side. Chanel has laced up and is ready to Run all the Way to your door. A new athletic approach has expanded their target market, making those loyal Chanel followers double take, well, in either case they take off running.

Are you ladies ready to break a sweat? Line up and hit the runway!

Lots of love, E