Author: E

As founder of Heel-Side.com. A fashion meets fitness dot com space aiming to provide curated content for those fashionable fit and all model athletes. Photo Editor and Designer - E

CICLOTTE MODERN EXERCISE BIKE

The majority of home gym equipment design focuses on function, neglecting aesthetic appeal and lacking the ability to blend into a home’s decor.

Introducing the exception: the Ciclotte could carry the superlative of best looking or possibly best all around. This design-y exercise bike came from one of Milan’s leading designers, Luca Schieppati, and produced by the Italian Lamiflex Group that debuted in 2010. Ciclotte coexists with a home’s design just as would another piece of contemporary furniture.

The center wheel is reminiscent of a 19th century monocle; the bike features sleek design elements such as the carbon handlebar, a touch screen display, and stylish supporting fins for stability.

Style did not impede the functionality; designed to reproduce road bike dynamics it is ideal for high intensity spinning workouts. Ciclotte operates on an epicycloid system, which works by generating a concentrated magnetic field using a copper ring that is rotated at a high speed in front of five magnets. The resistance can be controlled via the touch screen.

Ciclotte will likely retail for £6,800 (read: not cheap) and is available in Carbon, Silver, and Purple. This design has secured a spot as part of the permanent collection on display at the Triennale Design Museum in Milan.

Fed by Gouter

Heel–Side back with another DC dossier. This time, we’re profiling the mecca of organic, raw tonics called Gouter. These tasty beverages that you can find at yoga studios and organic markets across DC are NOT juices, and that’s what makes them rave-worthy. They’re based on a water, lemon, coconut nectar, and cayenne base with superfoods added for specific benefits. Stretch, Digest, and Balance are some of our favorites, utilizing ingredients like turmeric, aloe, and spirulina.

Detox

Take them up on a cleanse to get the full benefit of Gouter. Ranging from 3-7 days, you can opt for 6 tonics per day, 5 tonics and a raw superfood salad per day, or 5 tonics and a “melk” per day. They will guide you through the cleanse starting with eating in preparation for your cleanse, delivering the tonics to your door, and ending with instructions on how to reintroduce foods when your cleanse is done. And, because these are tonics, not sugary juices, it really is a reset for your system. We all agreed that even after only 3 days, our sugar cravings (I’m looking at you 3PM peanut M&Ms) were nowhere to be found.

The Noho Lab by Lululemon

Some people love it. Some people hate it. The all day workout wear ensemble, that some people never seem to take off. Now you can take it off, take it all off… and try this on for size. Lululemon high-end, beyond-the-gym Lab offshoot opened their second outpost, first in the U.S., in New York’s NoHo neighborhood this week.

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Each store concept features store design and merchandising specific to that geographic location. A commonality however lies in the transparency of design: the design and innovation take places 20 feet from where consumers are shopping.

Marcus Le Blanc, head designer of the first U.S. outpost, has a design aesthetic that portrays tailored lines and clean silhouettes, a unique focus in Lululemon’s design direction. Le Blanc is opening the Lab to other design insight by bringing emerging New York designers on board for collaborations, set to launch this coming fall.

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Lululemon, the activewear norm outfitting a majority of every workout class. This stronghold in the athlesure market has furnished the ability to harness technology and customer data to a new market segment. A part of life removed from gym centric and sweat soaked activities.

Boasting a slightly higher price point, the Lab also offers mens apparel. To get Lab goods you will have to make a Lab field-trip – currently not available through e-commerece purchase. However you can check out the collection HERE.

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Lululemon Lab’s next brick and mortar location hasn’t been released to the public. Although a safe bet can be placed on Los Angeles, London, and Sydney.

Nike Air Max Con NYC

Nike Air Max Con inauguration is in full swing in celebration of the third unofficial Nike Air Max Day.

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Air’s March 24 début runs through the 26 in a multi city birthday bash. In NYC’s Skylight Clarkson Square hosts the pop up space dedicated to Air Max’s iconic design, history and innovation. A unique introduction melding past and present through interactive integration.

Capsule invite visitors to take part in Nike’s Vote Back program (retro revival of the winning shoe), watch the Masters of Air documentary, curated Air Max-flavored KITH Treats by Ronnie Fieg, and watch your favorite shoes be transformed into art.

Nike has set a sneaker standard and harnessed the power of to transform us all – denominate of sneaker culture.

JAMES PERSE SAMPLE SALE

Jame Perse SAMPLE S-A-L-E.

Discounts starting at 75% off original retail prices on men’s and women’s apparel, accessories, and footwear and furnishings.

150 Greene St between W Houston and Prince streets

Tuesday, March 22nd – 10am — 8pm
Wednesday, March 23rd – 10am—8pm
Thursday, March 24th -10am —8pm
Friday, March 25th – 10am — 7pm
Saturday, March 26th – 10am — 7pm
Sunday, March 27th – 10am — 5pm

Heel-Side is a cult believer in James Perse Los Angeles. The Perse aesthetic can be defined by the their high end design, quality construction, shape and high end fabrication. Aesthetically low maintenance and high fashion – emphasizing elegance and comfort with the pairing sophistication with simplicity. Excerpt taken directly from JamesPerse.com – who can depict ones presence better than the designer himself.

With the highest in quality and always aesthetically on point pieces there is a pricy point made at every check out. Looking forward to getting some sample steals tomorrow.

Keep and eye out for a boutique hotel by James Perse (currently in development.)

Game On – Single vs. Doubles

Sometimes we just need a little love:love. Wether you are in the mood for singles or doubles here is where you can get on the court in and around the BIG APPLE.

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Scuba Luxe | F.G.R. Exclusive

Fashion Gone Rogue Exclusive: ‘Scuba Luxe’. Featuring Anna-Christina Schwartz. Photographed by Tane Coffin. Styled by Nicole Adolphe. Hair and makeup by Joel Phillips. A great spread featuring truly functional and stylized scuba-wear. Great work from the talented team at Fashion Gone Rogue.

Bikini Fella Swim and Cuff Kookai

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Paddle Suit Duskii, Bikini Midnight Swimwear and Necklace Liberte Design

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Neoprene Bikini Duskii

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Neoprene Bikini Duskii

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Swimsuit Jets Active

Origional article: http://www.fashiongonerogue.com/anna-christina-schwartz-tane-coffin-swim-exclusive/#ixzz42w3taTZr

Zara Active Arrival

Zara is the latest big name apparel brand to join in on the ever expanding activewear marketshare. The capsule includes 56 pieces of gymwear apparel and accessories now available for pre-order HERE. Every item remains under a $70 price point and from the looks of it will hold true to the standard Zara hallmark – minimal, modern in style silhouettes (simply simple) that will satisfy the need it now retail therapy without breaking the bank. Until these athlesure pieces reach the consumer a complete review is in queue – performance tbd. If in fact Zara’s gymwear is inline with functionality – we will can release a review of – into it (pending performance).

Zara’s full active capsule caters to outfitting; training, tennis, swimwear, dance, yoga, footwear and select accessories.

For a look at Zara’s first active gymwear arrival collection visit Zara.com.

Nix Netflix and Chill for…

Whether travel, never-ending work hours, or a generally all-over-the-board schedule, there is a lot of pull on life that can leave your workout routine neglected. The simple solution may be streaming. Whenever, wherever workouts and classes accessed anytime/anywhere (with space for a yoga mat and a solid WiFi connection). Here are some viral options for you to try out.

YogaGlo

YogaGlo’s online classes range from 5-120 minutes, and students can pick between super physical “body” classes to more spiritual or meditative mind and heart classes. The big selling point, though, is that they fly in some of the country’s best yoga teachers, so you get access to incredible resources. In addition, members have access to lectures and workshops by yoga scholars.
Tracy Anderson

This option needs little in the way of introduction: This is the workout that GP does, made available in living rooms everywhere. Tracy films her weekly Master Class, which means that you’re getting the same routine as what goes down in the studio classes—and like a traditional membership, the moves change every week. Die-hards can actually install the signature cardio fly floor in their garages or spare bedrooms for the full experience.
Ballet Beautiful

It’s not really surprising that Mary Helen Bowers’ ballet-based workout chain is growing like crazy; her body does the advertising itself. The streaming workouts are interactive, meaning that thanks to the magic of Skype, instructors can actually see you in your home and offer real-time feedback on your form.
Pilatesology

Since everything happens on the mat, Pilates has lent itself nicely to at-home videos since the days of VHS. For devotees of the old-school style, streaming service Pilatesology is truly an indispensable resource. Workouts can be tailored to fit time availability, skill level, and equipment availability; a membership affords access to everything from beginner mat classes to advanced reformer work.
Daily Burn

At $12.95/month, Daily Burn costs about as much as you’ll probably spend on lunch today, but the payoff is significantly more substantial. The website offers diverse workouts from a stable of in-house instructors, including classes in Pilates, yoga, weightlifting, and cardio. Easy-to-follow meal plans are also included.
Yogis Anonymous

Yogis Anonymous is based out of a homey Santa Monica studio, and the videos on their site are footage of their actual classes. New classes are uploaded frequently, so there’s no risk of boredom, and the lack of staging makes the entire endeavor feel very comfortable and a lot less cheesy. If you live in LA, it’s easy to supplement the convenience of the digital classes with the community of their real-life studio.
Peloton

The concept behind Peloton is pretty genius if you’re a spin fan: purchase one of their bikes for your home, and you’ll get access to live and on-demand spin classes taught in their New York studio from the screen mounted to your bike. Those with a competitive streak will appreciate that metrics are displayed throughout the ride (if you’d rather not know, you can always collapse that view). In addition to their classic indoor classes, they offer outdoor-style rides with professional cyclists through their partnership with the Garmin team.

Fashion Freewheeling

A beautiful feature in this seasons The Gentlewoman Spring/Summer 2016. Freewheeling shot by Daniel Riera captures sisters Andrea & Julia Wilshusen mid ride.

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Bogner Sample Sale

Bogner sample sale opened their doors today. Ski brand’s apparel and accessories will be up to 70%. Open Friday February 26th – Sunday February 28th from 11am to 7pm.

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Sweating ADay

Heel-Side is taking a look at the fashion fitness label ADAY. ADAY targets the millennial consumer (or those that have acclimated the characteristics embraced by this generation) of the work hard – play hard a constant push-pull of work life balance and flexibility. So much to do and so little time.

A-Day

Founders Nina Faulhaber and Meg He partnered up while working at Goldman Sachs over their mutual love of boutique fitness. The developed the line to solve a daily struggle of their own; intelligent busy women with endless work life balance, exercising and staying healthy being one of them. The current marketplace athlesure offerings were lacking the versatility of fully active clothing that doesn’t look active. Leaving you with the choice od lugging around daily workout clothing changes or not working out – far from ideal.

ADAY took away that obstacle with their performance fabrics you’re meant to sweat in and transition seamlessly from day to night – fully active clothing that doesn’t look active. Placing equal emphasis on contemporary ready-to-wear design and high performance quality pieces won’t hold you back from whatever your daily daily calendar throws your way – and through all of the beautiful chaos in between.

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Check some of the ADAY 2016 season online now. The design speaks for itself at ADAY. Consensus here at Heel-Side, “we’re into it.”

The team at ADAY also curated WANDER – a global content edit on where to work out and the spots to wear it out. Sharing these places and spaces that focus on spots where the ADAY fans can do business, grab a bite, sweat it out and travel to.

Sweating Sworkit

A guilty pleasure here at Heel-Side is taking a time out to watch Shark Tank. During the latest episode a company called Sworkit (Simply Work It) dove into the tank – and the Sharks took the bait.

Sworkit-lite

Sworkit’s premise is to remove the excuse by offering anywhere, anytime workouts. The app allows you to customize video workouts including strength, cardio, yoga, or stretching. Length of workouts range from 5 to 60 minutes. Best part about this app is that if a move is too hard or you’re just not feeling it, skip it and the app selects the next move to keep you moving.

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Workouts are curated similar to music playlists – have a favorite move? Add it to a playlist, or choose from standard workout (favorite album).

If you want to pay the $2.99 monthly subscription or $19.99 yearly subscription you can get some great goodies:

Ad-Free Workouts (this alone had Heel-Side sold)
Exclusive Low Impact Exercises for Beginners and Older Adults
Customizable exercise intervals
Save unlimited custom workouts (plus additional editing capabilities)
Exclusive pre-built workouts
“Ask a Trainer” feature

It’s a perfect remedy for every exercise excuse, not to mention an excellently executed platform for usability, functionality, and most importantly, results.

Sweating Y-7 Yoga

Heel-Side took to the beat-driving vinyasa flow space of Y-7 Studios Broome Street location this past weekend. There has been a lot of talk around town about Y-7 Yoga Studios founded by Mason and Sarah Levey. This studio is redefining the stereotypical yoga practice ‘norm’- no mirrors, no candles.

The lights go off, the heat goes up and you get right into the flow. The class tempo is paced off cultivated playlists . These beats are legit, and make you work hard for the entire 60 minute intense sweat session. This music is good! You’ll be introduced to new artists and hear some of the classics mixed in with great remixes to create the perfect atmosphere for the avid yogis of Y-7.

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Yoga ideation is a new gateway practice revamped with upbeat sweatspiration. The flow was great and, true to their slogan, the sweat was dripping. We will be back for sure.

See Y-7’s other studio locations in NYC and CA here.

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Sweating Shadowbox NYC

Heel-Side got in the ring with Shadowbox NYC this past weekend – the newest boxing gym dubbed the ‘Soul Cycle’ of its creed.

The class process breakdown starts when you reserve a class online. Pick a bag (akin to grabbing a bike for spin). The 20 min early arrival for new Shadwboxers is a wise suggestion to allow enough time to get equipment (if you don’t have yours in tow): wraps and glove rentals, both needed to participate in class. Navigating the traffic is a bit overwhelming on the first go – one packed class is assembling while soaked boxers are leaving the single studio.

Each class is directly related to the instructor’s perception of students’ abilities: catering to the more advanced but keeping the beginners in the ring as well. Here is where you may need some skills under your belt. If you have never boxed before, technique and cardio sequences can quickly get lost. The bags make instructor visibility difficult at times depending where your bag is and if you have no clue about how to properly execute a jab, cross, hook, or uppercut you could be asking for an injury.

The studio seems to offer night club ambiance: dim lights and stacked sound system. Music is legit – great remixes never miss a beat throughout the class. Five minutes before the class starts, instructors offer a quick orientation on correct stance, types of punches, and combinations you will encounter throughout the class.

Go time – kick off with cardio planks, squats, burpies, and jumping jacks. These cardio sprints come back into play throughout the workout. Each new sequence is brief and the instructor will announce the sequence combination before each boxer is released to put their own spin on it (pick it up or slow it down depending on your experience/fitness level). The instructor navigates though the bags during each sequence before instructing the new combo doling out some tips and tricks.

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The soundtrack was steady, the sweat was heavy and the workout was intense. Heel-Side left with good feeling workout that will keep us coming back into the ring for more.

Equipment Overhaul

Activewear company Outdoor Voices partnered with Wallpaper*Handmade to design a family of five yoga-related objects made from natural materials. Using wood, cork, and felt they, with the help of New York-based Visibility, created the set, which includes: a resistance band, a wood yoga block, a triangular cork block, a wood roller, and a felt mat.

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Each element’s unique shape allows users to perform a variety of exercises. The shapes reference regular fitness products but their subtle designs make it so that they could be for other uses. When not in use, they come together into a bundle and are held by the fabric resistance band.

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Après-ski

The last stop, final run of the day – Après-ski. Head to toe slope style in affluent abundance during this peak style social stop. The labels gracing these style savvy snow goers are both old school privileged prestige brands along with some new mountainside players. Take a look at the 2016 snow school brands making up the slope side Après-ski competition.

On The Table: Sakara

Danielle Duboise and Whitney Tingle are the co-founders of Sakara Life. Launched in 2011, the brand Sakara, meaning “with form” in Sanskrit, holds their principal belief that food is medicine. Their meal delivery program is based on a whole-food, plant-rich diet that includes fresh, nutrient-dense, and delicious ingredients delivered to your door. Quickly gaining a cult following and known as THE model staple and a common household name among the celebrity scene. Gwyneth Paltrow took her love for Sakara Life from fan to family – officially endorsed by Paltrow’s lifestyle brand GOOP.

The Sakara Life Nutritional Pillars:

No calorie counting
Plant protein
Hydrating foods
Greens
Good fats
Eat the rainbow
Nutrient-density
Sulfur-rich vegetables
Body intelligence

Every meal contains the highest quality ingredients (calorie counting is not part of this game plan). Meals are delivered right to your door/desk, ready-made (and ready to eat) organic, vegetarian, and adaptable for food allergies. Focus on local sourcing provides constantly changing menu choices, only fresh seasonally specific produce. Deliveries are made up to three times a week (depending on order size). There is no weekend delivery – participants are encouraged make meals and provided similar cleanse-consistent recipes. It just so happens that Sakara Life cares about the environment as well – all packaging is compost friendly and/or biodegradable.

A full day will run you $100 dollars: breakfast, lunch, and dinner. Larger packages of 5 days or 20 will lower the daily cost and save you some money. Take a look at a sample menu below:

Breakfast: Brown Rice Breakfast Bowl with Cinnamon-Spiced Apples and Walnuts
Lunch: Sautéed Fennel and Skillet-Toasted Almonds over a bed of Organic Baby Arugula
Dinner: Lemon-Scented Quinoa with Grilled Artichokes and Farm Fresh Asparagus

With all the hype, our team at Heel-Side had to take Sakara for a test ride. Five days, literally a different office. Skin was glowing, there was energy in the air, we felt great and the best part about it all was – there was so much food! This green gift from Sakara is far removed from the downward spiral of being hungry and cranky while craving all the wrong things. We at Heel-Side agree – we are joining the cult of clean at Sakara Life.

Take a look at S-Life Magazine for tips and advice on not only eating clean, but living clean.

All About Kit and Ace

I want to take some time to catch up on the recent game changers in the athletic world. Heel-Side was on an extended hibernation staycation (i.e. outside of the blogosphere.) Good news – back home among the fashionably fit. A little overtime needed to catch you up to who’s on the A team these days – some serious cliff note sessions are queued up. Here we go…

Today at Heel-Side we are all about Kit and Ace. Founders Shannon and JJ are none other than the wife and step-son of iconic fitness brand Lululemon founder – Chip Wilson. Kit and Ace will not compete with the stronghold that is Lululemon for market dominance, however this brand is staking a claim in the althleisure realm of high fashion and luxury comfort without compromising the functionality.

Kit and Ace is taking an innovative spin on this now over-saturated industry where it is hard to tell who is who without checking the label. So what is so different about Kit and Ace?

Kit and Ace is future-focused and in constant pursuit of the newest systems, fabrics, tools, construction, and care. They’re behind a huge disruption taking the possible to new heights – a.k.a. offering up a Technical Luxury™ cashmere that you can wash!
Each store is unique (taking surrounding fashion trends, climate and other social factors into consideration) coinciding with the local environment. Unique decor, merchandise, and interior space.
They promote local artisans. All interior art/decor is sourced locally. Any in-store events are catered and curated from neighbors. Recognizing local influence and honoring it in ways unique to each store location.
A classic American road trip dubbed the ‘Grand Tour’ – a copper-clad Airstream trailer decked out in modern luxury – a mini Kit and Ace served on the go. Why? Simple: Kit and Ace was looking to meet the neighbors. They get to take in the culture and meet the resident taste makers while introducing themselves to the scene before they set up shop. Jump on the bandwagon and get real-time updates on who, what, where.
- Follow @kitandace to catch them at their next stop on #thecopperstudio.

AND… these guys just want to do good stuff. No industry standard (brilliant!). Committed to integrity, treating their people well (same for the people they work with), sourcing luxury globally and making headway in the luxury apparel market through innovative technology.

This brand was worth the words. We will be following along here at Heel-Side!

Check out the Kit and Ace in NYC here.

Everything but the Dress

Karlie Kloss caught sporting yet again. New face for Kurt Geiger’s Spring | Summer 16 campaign.

Black, red, and white – a pared down color pallet evoking none other than team spirit. Energetic, high fashion sporting is the baseline appeal in this collab between Creative director Rebecca Farrar-Hockley and Erik Tortensson. Pieces include swim, sport sandal hybrids, sneakers, and flat-forms. The game plan here was to avoid compromising functionality and wearability for high fashion style, they nailed it. Uniquely, this collection seems to be a go-to uniform worthy everywhere and in-between; on a stage or crossing the finish line. Perfectly defined as style that is made to move.

Rebecca Farrar-Hockley’s long standing friendship with Erik Tortensson – two who have paired up a time or two in past projects – regrouped yet again. It seems these two make a strong team. Here’s to another game changer!

Model Karlie Kloss. Photographed by Erik Torstensson.

The Who’s Who that’s Six:02

In a recent shoot with Six:02 I got a sneak peak at some impressive new workout gear that will be in stores soon. Really… I made a wish list for when the merchandise hits stores.

Six:02’s Holiday Ads produced by me (E) feature some current in-store merch. I recommend taking a look.

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Check them out HERE.

NIKE x Pedro Lourenço

Pedro Lourenço x NIKE collaboration collection launched in January 2015 – on point and worth a re-visit. Lourenço 12 capsule sportswear collection delivered what it is that athletes want; design and functionality. Model Karlie Kloss’ campaign further highlights the clean,modern aesthetic through geometric movement and applied technique. Somehow this year-old ad campaign is still in the game.

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Equinox putting on some serious lbs.

Equinox is putting on some serious lbs. – in real estate that is; 75 fitness-centric hotels to be exact.

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Locations will circle the globe and NYC is launching one of the first. Location is confirmed in the Hudson Yards project on the West Side of Manhattan. Designed by Yabu Pushelberg, will include a 60,000-square-foot gym, indoor and outdoor pools and restaurant featuring organic and locally sourced health focused dining. Open date is specked for 2018 and the Los Angeles hotel shortly after in 2019.

YogaGlo

Tracy Anderson

Ballet Beautiful

Pilatesology

Daily Burn

Yogis Anonymous

Peloton

A guilty pleasure here at Heel-Side is taking a time out to watch Shark Tank. During the latest episode a company called Sworkit (Simply Work It) dove into the tank – and the Sharks took the bait.