You know it’s coming. Right after you wake up from that Thanksgiving coma it’s Black Friday… and you can’t go into Black Friday without a game plan. Luckily Racked.com (my go-to cheat sheet for the sample sales, discounts, and store directories that no one knows about and everyone wants to know about) has compiled a foolproof […]
When looking for outdoor equipment there are endless websites to search for gear. But if you’ve ever had the pleasure of shopping for any of this equipment or apparel you know it comes with a hefty price tag. What if there was an option to pay half the price for a tent used only once, or a […]
Shopping for hiking can be a huge headache when trying to find clothing and gear that is fashionable and functional. A solution is seemingly nonexistent and the gear out there can fall into one category or the other. A truly fusterating experience when we represent a demographic that wants both. With fashion slowly infiltrating one sport at a time hiking […]
When talking about sports and skincare I assume one can only be referring to summer sun protection. With endless references drilled into our brains through the media about the needs of our skin while playing sports in the summer, it seems everyone had forgotten that winter sports need their own skincare routine. With the Winter Olympics […]
Nike Air Max Con inauguration is in full swing in celebration of the third unofficial Nike Air Max Day. MARCH 26, 2016 Air’s March 24 début runs through the 26 in a multi city birthday bash. In NYC’s Skylight Clarkson Square hosts the pop up space dedicated to Air Max’s iconic design, history and innovation. A […]
Whether travel, never-ending work hours, or a generally all-over-the-board schedule, there is a lot of pull on life that can leave your workout routine neglected. The simple solution may be streaming. Whenever, wherever workouts and classes accessed anytime/anywhere (with space for a yoga mat and a solid WiFi connection). Here are some viral options for you to try out.
A beautiful feature in this seasons The Gentlewoman Spring/Summer 2016. Freewheeling shot by Daniel Riera captures sisters Andrea & Julia Wilshusen mid ride.
Heel-Side is taking a look at the fashion fitness label ADAY. ADAY targets the millennial consumer (or those that have acclimated the characteristics embraced by this generation) of the work hard – play hard a constant push-pull of work life balance and flexibility. So much to do and so little time. Founders Nina Faulhaber and Meg […]
A guilty pleasure here at Heel-Side is taking a time out to watch Shark Tank. During the latest episode a company called Sworkit (Simply Work It) dove into the tank – and the Sharks took the bait. Sworkit’s premise is to remove the excuse by offering anywhere, anytime workouts. The app allows you to customize […]
Heel-Side took to the beat-driving vinyasa flow space of Y-7 Studios Broome Street location this past weekend. There has been a lot of talk around town about Y-7 Yoga Studios founded by Mason and Sarah Levey. This studio is redefining the stereotypical yoga practice ‘norm’- no mirrors, no candles. The lights go off, the heat goes up […]
Heel-Side got in the ring with Shadowbox NYC this past weekend – the newest boxing gym dubbed the ‘Soul Cycle’ of its creed.
I want to take some time to catch up on the recent game changers in the athletic world. Heel-Side was on an extended hibernation staycation (i.e. outside of the blogosphere.) Good news – back home among the fashionably fit. A little overtime needed to catch you up to who’s on the A team these days – […]
Karlie Kloss caught sporting yet again. New face for Kurt Geiger’s Spring | Summer 16 campaign. Black, red, and white – a pared down color pallet evoking none other than team spirit. Energetic, high fashion sporting is the baseline appeal in this collab between Creative director Rebecca Farrar-Hockley and Erik Tortensson. Pieces include swim, sport sandal hybrids, […]
In a recent shoot with Six:02 I got a sneak peak at some impressive new workout gear that will be in stores soon. Really… I made a wish list for when the merchandise hits stores. Six:02’s Holiday Ads produced by me (E) feature some current in-store merch. I recommend taking a look. Check them out HERE.
Pedro Lourenço x NIKE collaboration collection launched in January 2015 – on point and worth a re-visit.Lourenço 12 capsule sportswear collection delivered what athletes want in design and functioality. Model Karlie Klosss’ campaign further highlights the clean/modern aesthetic through geometric movement applied technique. Somehow this year-old ad campaign is still in the game.